FRUITTELLA FRAGOLA DA 20 STICK

Some products need no introduction: Fruittella is a name Italian consumers recognise instantly, wherever they are. That familiarity makes it a natural choice for Italian food shops in Germany, France or Spain, where customers look for the brands they grew up with.

The 20-stick format works well on the bar counter, in a display stand or on the retail shelf, with a neat and eye-catching presentation. General Fruit is an established brand in the fruit soft candy segment, with a strong presence in Italian retail and consistent demand from Italian communities abroad.

For distributors and wholesalers supplying the Italian retail channel across Europe, Fruittella strawberry is a high-turnover line that meets an already existing demand from the end customer.