Fructis Regular Shampoo 250 ml: a personal care staple that Italian customers look for even outside Italy. A natural fit for the personal care shelf in your Italian grocery store.
A brand that Italian customers spot on the shelf straight away: Fructis is among the most requested personal care products in Italian grocery stores abroad, where shoppers look for the trusted names they have always used.
The 250 ml format slots easily into your store layout alongside other personal care lines, completing an offer that meets the everyday expectations of the Italian community living and working across Europe.
For your business, it means a consistently recognisable shelf, strong turnover driven by brand familiarity, and customers who come back because they found what they were looking for.
Fructis Regular Shampoo 250 ml: a personal care staple that Italian customers look for even outside Italy. A natural fit for the personal care shelf in your Italian grocery store.
