Peroni Cruda 50 cl: the unpasteurised variant from Italy's best-known beer brand, for venues looking to expand their beer offer at the bar or at the table.
Within the Peroni range, Cruda holds a distinct position: it appeals to customers looking for something beyond the standard option, while still carrying the name of a brand that needs no introduction. For bars, restaurants and pizzerias that want to offer more than one beer choice, adding it to the menu is a straightforward way to meet growing demand without sacrificing brand recognition.
The 50 cl format works well for both table and counter service, with a generous size that suits a range of drinking occasions. For businesses running an Italian food concept abroad, having a well-known Italian beer brand with range depth on the menu is a concrete added value.
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Specific References
Peroni Cruda 50 cl: the unpasteurised variant from Italy's best-known beer brand, for venues looking to expand their beer offer at the bar or at the table.
